Q&A: Rebranding launch at a trade show

  QUESTION:  Dear Erin, I am writing to you because I have a branding related query and look forward to your assistance. My company is a service company offering 360 degree logistics solutions. We also have other companies in the group, all of which are services...

Fields to include in your contact form

What fields should you include on a contact form that you put on your contact page of your website? At minimum, you should get your prospect's name and email address, and leave a space for a message. This will enable you to get their question, to get back in touch...

Designing and writing

I get a lot of calls from people who are looking for someone who can design, code and write their websites. Or, who can design and write their brochures. Or, design their logo and write their tag line. And they’re hoping that I can fill both needs for them. I...

Q&A: META tags

QUESTION: I’m writing the website text, and I wanted to know if it would be helpful for me to include META tags for you at the top of each page. ANSWER: Thanks for thinking of it! Some of the META tags will be really helpful, but don’t worry about creating...