QUESTION:

I want to find a stock photo for my home page, but I just can’t find one that says what I want it to say. I keep coming up with photos of objects or landscapes.
ANSWER:
You’ll have a better chance at forming a connection through the home page if there’s a person somehow in the picture – people connect with photos of other people. We could also look for a photo that you absolutely love – if you love the photo, then there’s a good chance that the people who are going to be your best clients will like the photo as well.

I also recommend matching the photo’s color palette somewhat to your brand’s color palette. That will make the page look more polished.