Brand Strategy & Design

Call it branding coaching.
Call it business consulting.
Call it design.

What I do is a combination of all three.

See, I believe that business planning and brand design go together. That you can’t have one without the other… and for good reason.

The business plan is the inner-facing half of your strategic work. The part where you set out what you’re here to do, how you’re doing it and you can set the vision for where you’re going.

The brand design is the outer-facing half that you show the world – so that your ideal clients can see you, you can get into relationship with them and you can start making that vision into a reality.

I’m here to bring those two halves together into one complete, effective, consistent and inviting whole.

If you’re ready to get your business plan and your brand working together to invite more sales… read below to learn the various ways I can help.

Branding Coaching

One-on-one branding coaching to take your brand from where it is now to where you want it to be.

Branding Coaching may be for you if:

  • You want focused, customized, personalized coaching
  • You want to fill in the gap between your business vision and plans and your brand reality
  • You feel unconfident about your brand’s message or look and you want to know how to turn that around
  • You want to clean up the mess in your branding and make everything consistent
  • You’re ready to package and position your intangible, invisible services to add value, to support raising your prices
  • You already have a graphic designer, and want a strategic, effective and inviting brand strategy to back up their work
  • You know your branding could use some help and you don’t know what to do

If this is you…

 


Strategy Intensive VIP Days

Imagine fast-tracking your brand strategy in just 1 day. Imagine cutting away months of frustration, having your brand on your to-do list and waiting to “get out there”.

Erin’s Branding Strategy Intensives pack months of coaching into a single, powerful day-long strategy session.

We’ll dig deep into your business plan, shine the light into the gaps where you’re losing money and wasting effort, create clarity around “what you do”, reveal what your ideal clients are really looking for, show you how to connect and engage with them at a deeper level, align your brand with your business plan, define your brand strategy and create your path to profits.

You’ll have a more complete branding vision, compelling words to use in your copy and concrete action steps.

I invite you to contact me today to book your Branding Strategy Intensive.

 


Strategic Branding Design

I work with a small group of private design clients each year. Once I’ve  created your brand strategy (in either Branding Coaching or a VIP Day, or through one of my products or courses), I’ll work with you to design your business brand.

I design brand-new brands and I work with existing brands to polish, perfect and extend them. I am a one-stop branding shop: I create identity designs (logos, stationery kits), print designs and I design and code online designs.

Strategic Branding Design may be right for you if:

  • You’re tired of working with designers who don’t “get it” on the business side of things
  • You’re ready to uplevel your brand and take your look to the next level
  • You want to create designs that will speak to your ideal clients
  • You want to work with a designer who understands small business, internet marketing and customer psychology
  • You want your brand to look “put together” – consistent, gorgeous and sophisticated
  • You’re ready to grow your brand family with a new program, event, product, mastermind group, or something else and you want to make sure they relate
  • You want to change something in your brand without confusing your clients or losing the reputation you’ve already built
  • You’re serious about making more sales and money with your brand

Design services are available on a per-project basis or on a monthly retainer.

I invite you to contact me today to talk about your Strategic Branding Design.