“When do we put the TM symbol on our logo?”

by | Jun 23, 2010 | Logo Design

This is a question I get a lot from clients who are thinking of – or even starting to – register their logos as trademarks.Here's some advice from the US Patent and Trademark Office website:Anyone who claims rights in a mark may use the TM (trademark)...

Do You Have A Vector File Of Your Logo?

by | Jun 20, 2010 | Logo Design

A vector file of your logo is one of the most valuable items that you can have in your small business's brand kit. What is a vector file? It's a file that was created in Adobe Illustrator or a similar drawing program. It's called a vector file because...

“Where the heck is my TM symbol?”…

by | May 13, 2010 | Logo Design

… Megan asked, in frustration, while creating a PowerPoint presentation. Instead of scrolling through the symbol menu, you can type it! On a Mac: Type Option-2 On a PC: Hold down ALT and type “0153” In HTML code: â„¢ Now you can use the trademark...

Creating A Logo That Stands Out

by | Apr 28, 2010 | Logo Design

The third part of that question is about designing a logo that stands out. As a small business owner, you should: 1. Research the competition. If you don’t know what you’re standing out against, then… well, you know. Find out what your competitors...