Brand Planning For Consistency

Without a cohesive look and feel, and a consistent message, you don’t really have a brand – you have a bunch of stuff that you’ve wasted time and money designing, writing and putting together. Consistency means that all of your materials look and sound alike. It...

Are You Hiding or Holding Back?

Are you hesitating in your brand? Are you playing it safe or being polite? Hiding behind “professionalism”?   Your brand is the place to stand tall and declare what your business is all about. To own your space and your difference – wear it proudly....