Getting unstuck with your brand

Everybody gets stuck. Especially me. I’ll be rolling right along, getting creative, making stuff… and then it’s like I roll through a sticky-taffy roadblock, like in an old cartoon. And things grind to a halt. This seems to happen more often when...

Icons For Small Business Branding

The KFC Colonel. Apple’s Apple. TD Bank’s Green Chair (for my Canadian friends). These are three different kinds of powerful icons that these big businesses use in their brands. Let’s examine how they’re using them and what they do for them...

where two roads converge…

A few days ago, I wrote about being a gemini and how that twin-fluence has me moving in two directions at once… talking about inviting (not icky) branding and ways to build your big list with interactive eBooks. Like a big fork in the road. (don’t you...